Skip to main content


ThinkFirst to reach more than 4,000 students during Red Ribbon Week

KANSAS CITY, Mo., (Oct. 15, 2018) – ThinkFirst of Greater Kansas City, a program of The Research Foundation, will bring their injury prevention message to more than 4,000 students over the course of five days during the nationally-recognized Red Ribbon Week.

Red Ribbon Week is an alcohol, tobacco and other drug and violence prevention awareness campaign. “Life Is Your Journey. Travel Drug Free,” the 2018 campaign theme, aligns with the ThinkFirst mission.

ThinkFirst of Greater Kansas City is part of a national, award-winning program that offers free, school-based assemblies to grades kindergarten through high school. Health educators and brain or spinal cord injury survivors present the importance of making safe choices by preventing injuries to the brain or spinal cord. The presentations are age appropriate and cover a variety of topics including distracted and impaired driving and the dangers of drug and alcohol.

“We are eager to have a presence in Kansas City area schools during Red Ribbon Week because our programs focus on making smart, safe decisions, a key component in the Red Ribbon campaign,” Charlotte Melson, ThinkFirst injury prevention coordinator, said. “Throughout the week, our brain and spinal cord injury survivors will speak directly to thousands of students about the impact of their decisions. These conversations must happen if we intend to keep the children and teens of our community safe and injury free.”

ThinkFirst will visit schools in the Grandview, Kansas City, Kansas and Missouri, Lee’s Summit, Sherwood, West Platte districts as well as private schools during Red Ribbon Week. Each assembly is free to schools and will include 100-575 students.

Click here for more information about their injury prevention programs or to schedule an assembly.